React LLC Reveals Pandemic-Proof Football Schedule with 37.5% Fewer Games, Potential 4.6% TV Audience Increase

React partners with Definitive Business Solutions, Inc. to optimize 10-game team schedules based on the NFL’s proposed 16-game 2020 matchups.

[Tampa, FL – August 7, 2020] – Less than three weeks after floating the concept of a
Pandemic-proof™ schedule for sports leagues, React LLC (“React”), creators of the Super
Squares ® live mobile game show, today released a “ready for prime time” schedule for the 2020
NFL season. React partnered with Reston, Virginia’s Definitive Business Solutions, Inc.
(“Definitive”) to optimize the framework first introduced on July 21 st . Remarkably, the 10-game
“Twin Division” schedule consists entirely of pairings already scheduled by the NFL for the 2020
season, successfully culling six, primarily out-of-conference games per team. The expanded
“Game Gaps” (days between games) proposed by the 17-week version provides an average of
12.4 days between games, compensating for the potential contraction of COVID-19 by multiple
players on a team, without necessitating a multi-game quarantine that could delay or suspend a
season already in progress.

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React LLC Unveils a 10-game Pandemic-proof™ Season Schedule for Full Contact Sports, Including Football

CEO Frank Maggio and Commissioner Matt Birk harness backgrounds in game theory and pro football, to craft a potential solution for upcoming NFL season.

TAMPA, Fla., July 21, 2020 /PRNewswire-PRWeb/ — As concerns about the timely start and continuity of the 2020 NFL Season, and the safety of its players and coaches increases, Tampa Bay-based React LLC released today a Pandemic-proof™ schedule format suitable for adoption by leagues including the NFL. The company’s CEO, Frank S. Maggio, and Commissioner of Sports Matt Birk, have been collaborating on the plan since mid-June, and elected to publish their proposal to “invite stakeholders to join the conversation.”

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A White Paper, and multi-tab spreadsheet detailing two schedule formats and analysis of varied “encampment” activities, can be downloaded at www.react.net/schedules.

With Three Months to Kickoff, React LLC Releases First White Paper, Announces New Alliances

Company’s Super Squares® sync-to-sports solution to include proprietary “Brand ESP™” dashboard for up to ten brands seeking season-long category exclusivity.

TAMPA, June 11, 2020 /PRNewswire-PRWeb/ — On the heels of a successful beta release of their Super Squares® “Classics” version on May 25th, adtech and sports entertainment startup React LLC (“React”) today released its first White Paper in collaboration with their agency. To further illustrate the momentum being built in advance of the September 10th national launch of its Super Squares® Live mobile game show, the Company is also announcing alliances with two New York-based enterprises.

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Super Squares® Classics Provides React, LLC with Treasure Trove of One-of-a-kind Advertising Insights

The by-invitation Memorial Day mobile game show reveals how both fans and brands win when consumers react to ad-based sports quiz

TAMPA, Fla., June 1, 2020 /PRNewswire-PRWeb/ — Last Monday’s Super Squares® Classics beta event may have excited a handful of game show winners. But the data and insights the live game show platform uncovers – while protecting the identities of its players – reveals that fans aren’t the only victors. The limited number of brands and radio and TV networks ultimately selected to participate will be the real winners, according to React, LLC Founder and CEO Frank Maggio.

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Super Squares® Classics’ Beta Kickoff Scores Big with Users; Winners Drawn from Across Sports Fan Spectrum

React LLC’s by-invitation Memorial Day event synced to ESPN® Monday Night Football Classics Game deemed “major success” by Commissioner Matt Birk.

TAMPA, Fla., May 29, 2020 /PRNewswire-PRWeb/ — On Monday evening, over 200 invited media, sports, brands and agency insiders, along with a cross-section of sports fans, were treated to a first look at React LLC’s new “Classics” version of its Super Squares® live mobile Game Show. As the results and data generated began to be analyzed, a central theme emerged: Attention level, not gender, age, or even football knowledge, determined the likelihood of winning.

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Birk, along with React Chief Content Officer Tim Sabean, and CEO Frank Maggio, discussed the Beta Game results and more during a live interview last afternoon with J.P. Peterson of “The JP Show” on AM820 in Tampa Bay. Portions of the interview can be heard here:

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Photo by Thomas Serer on Unsplash